Fill Your Pipeline with Qualified Leads
Systematic outreach that books meetings with decision-makers. Cold email, LinkedIn prospecting, and CRM setup - everything you need to build predictable pipeline.
The Lead Generation Challenge
You have a great product or service, but your pipeline is unpredictable. Some months are feast, others famine. You're dependent on referrals and hoping inbound picks up.
- Pipeline depends on referrals and luck
- Founder spending too much time prospecting
- Inconsistent lead flow month to month
- No systematic outreach process
- Leads going cold because follow-up is manual
- CRM is a mess (or doesn't exist)
How We Fill Your Calendar
We don't spray and pray. We build targeted campaigns to decision-makers in your ICP, personalize messaging at scale, and book meetings directly in your calendar.
ICP-First Targeting
We source databases of 5,000-30,000 prospects matching your exact ICP. No generic lists, just companies and people who fit your criteria.
Multi-Channel Coordination
Cold email + LinkedIn prospecting working together. When prospects see you on multiple channels, response rates double.
Meetings, Not Just Leads
We don't hand you a list of "interested" leads. We book qualified meetings directly in your Google Calendar.
Personalization at Scale
Each message is personalized (company, industry, role) but sent at scale using automation tools.
Complete B2B Prospecting System
ICP & Database Sourcing
- ICP definition workshop
- Prospect database (5K-30K qualified contacts)
- Segmentation by industry, company size, role
Cold Email Campaigns
- Email sequence creation (5-7 touch multi-touch)
- A/B testing on subject lines and messaging
- Deliverability optimization
- Reply handling and qualification
LinkedIn Prospecting
- Sales Navigator setup and training
- Connection request campaigns
- Personalized outreach sequences
- Profile optimization for trust
Meeting Booking & CRM
- Google Calendar integration
- CRM setup for lead tracking
- Sales team handoff process
- Performance dashboards
Is This Right for Your Business?
This is perfect if you:
- Need predictable pipeline, not just referrals
- Want 10-30 qualified meetings per month
- Have proven offer but need more volume
- Sales team spends too much time prospecting
This isn't for you if:
- Deal size under $1K (economics don't work)
- Still figuring out product-market fit
- Need results tomorrow (takes 30-60 days to ramp)
What to Expect (First 90 Days)
Week 1-2: Strategy & Setup
ICP workshop, database sourcing (5K-30K prospects), messaging framework, email + LinkedIn sequence creation.
Week 3-4: Launch
Campaigns go live, first meetings booked, monitor deliverability and response rates.
Week 5-8: Optimization
A/B test messaging, scale winning approaches, refine ICP based on who converts.
Week 9-12: Scaling
Increase volume, expand to new segments, train sales team on best practices.
What to Expect
When prospecting is systematic, pipeline becomes predictable. Instead of hoping for referrals, you control lead flow. Sales team focuses on closing, not chasing.
Meetings with decision-makers in your calendar. Not "interested" leads, actual booked conversations.
Multi-channel + personalization = higher response rates than typical cold outreach.
Once the system works, add more prospects, more reps, more budget. It scales.
Frequently Asked Questions
First meetings within 2-3 weeks. Consistent flow (10-30/month) by Week 6-8.
We aim for 10-30 qualified meetings/month for most clients. Results vary by ICP, deal size, and market. We're transparent with data and adjust quickly.
We optimize deliverability carefully: warm up emails, personalize messaging, respect frequency limits. Spam risk is low when done right.
Yes. We integrate with Pipedrive, HubSpot, Salesforce, or any CRM you're already using.
Ready to Build Your Lead Generation System?
Book an initial consultation with a senior strategist.