Hi there,
When is your team’s medical insurance due for renewal?
We can provide a free comparison of your current group plan and alternative cover.
Would a side-by-side comparison of benefits and premiums be useful?
The advisory team
We find the right prospects, start relevant conversations through email and LinkedIn, and book qualified meetings in your calendar.
Reach decision-makers. Start real conversations.Email + LinkedIn. No ad budget needed.
How we build your campaign
Not just a list of names. We research your market, find the right decision-makers and build a prospect list around the companies you actually want to work with.
| Name | Company | Job title | Email status | Location |
|---|---|---|---|---|
| Company ABusiness services | Head of People | Verified | Hong Kong | |
| Company BSoftware & IT | Head of People | Verified | Hong Kong | |
| Company CLogistics | Head of People | Verified | Hong Kong | |
| Company DProfessional services | Head of People | Verified | Hong Kong | |
| Company EManufacturing | Head of People | Verified | Hong Kong |
Company A·51–200 employees
We define your ideal customer profile (ICP) by country, industry, company size and buying situation. Then we check the addressable market and prioritise the segments worth testing first.
Existing customers, active deals, competitors and unsuitable accounts are excluded before outreach.
Where do we start?
Which companies fit?
A founder may own the decision in a small company. An HR director may evaluate the options in a larger one. We map their priorities, buying role and concerns, then research and verify the right contacts.
A job title alone is not qualification. We distinguish the user, the internal sponsor and the person who approves the budget.
A hiring post, a new market or a change in leadership can make your offer more relevant. We review public company and LinkedIn updates, check the context and turn useful signals into a timely opening question.
Signals are clues, not proof of buying intent. We check relevance before outreach and confirm the need through the conversation.
Each persona gets a specific angle: a business situation, a pain point and a useful next step. We translate that into short emails and LinkedIn messages, with follow-ups that build on the same conversation. You approve the approach before launch.
The channel mix, language and timing follow the market. Not every buyer is active on LinkedIn. Follow-ups stop when someone replies or opts out; a person then handles the conversation.
We handle replies and check company fit, interest and timing against your criteria. Relevant opportunities move into your CRM with the conversation, qualification notes, an owner and an agreed next step. Your sales feedback informs the next campaign.
A positive reply is not automatically a qualified opportunity. We route referrals, schedule later follow-ups and honour opt-outs. Your team leads discovery, proposals and closing.
Selected around your campaign. Connected to your workflow.
Email deliverability
Behind the campaign: verified contact data, authenticated sending domains and controlled sending volumes. We monitor delivery signals and adjust the setup as the campaign runs.
Check the data. Verify addresses and remove unsuitable contacts before sending.
Prepare the infrastructure. Configure SPF, DKIM and DMARC for your sending setup.
Keep an eye on the signals. Review bounces, complaints and reputation. Honour opt-outs.
Inside the outreach
One offer can need several approaches. Here, team size and location change both the buyer and the opening question.
A renewal date creates a reason to talk. The message asks about timing instead of assuming that the company wants to switch.
A comparison is an easier first step than asking for a sales meeting immediately.
Hi there,
When is your team’s medical insurance due for renewal?
We can provide a free comparison of your current group plan and alternative cover.
Would a side-by-side comparison of benefits and premiums be useful?
The advisory teamHi there,
How do you currently cover your French employees working overseas?
We compare CFE and complementary health insurance options around their situation.
Would an initial comparison be useful?
The advisory teamAdapted from a campaign proposal. These are illustrative drafts, not screenshots of sent emails. Client and contact details are omitted.

What your sales team receives
Your team should know why the prospect agreed to talk, what has already been discussed and what still needs to be qualified.
We open and qualify the conversation. Your team takes it forward to discovery, proposal and sale.
Illustrative handover record · no real prospect data.
Case brief · Motorsport
Future Management wanted a systematic way to approach promising drivers across different championships. We started with race-result sources, researched the drivers and built a contact strategy for Instagram direct messages.
1,000+Promising drivers identified. Prospect list and Instagram contact strategy delivered.
Use FIA, WSK and other championship standings as research sources.
Consolidate drivers across sources, remove duplicates and prioritise performance and participation signals.
Structure an approach through direct messages.
Let’s build the right outreach strategy around your market, sales cycle and objectives.
BenjaminStrategy & B2B acquisitionExplore B2B lead generation pricing and calculate your ROI →
Plan your 2026 campaign
We agree on target segments and qualified-meeting criteria before launch. Then we test messages, review replies and refine the campaign around your sales team’s feedback.
Agree segments, qualify the data, prepare mailboxes and approve the first messages.
Test angles, handle replies and move qualified interest towards a meeting or useful next step.
Review opportunities and sales feedback. Decide what to refine, expand or stop.
Indicative campaign plan. Launch timing and outcomes depend on readiness, market and offer.
Before we start
Based in Bangkok, working with companies reaching buyers across Southeast Asia and Europe.
Explore brand strategy & market research →Market and ICP definition, prospect research, contact enrichment, messaging, cold email and LinkedIn outreach where relevant, reply handling, lead qualification and sales handover. We agree the channels, meeting-booking responsibilities and reporting with you before launch.
No paid media budget is required for this outreach service. We reach selected prospects through direct email, organic LinkedIn messages and coordinated follow-up, supported by automation. Your budget covers the research, tools, setup and campaign management agreed in the scope—not ad impressions or paid clicks. Paid campaigns can complement the approach when relevant, but they are not a prerequisite.
We agree the criteria with you: a company in your target market, a relevant person, a business need worth discussing and an agreed next step. A positive reply is not automatically a meeting, and a booked meeting is not automatically a sale.
That depends on your addressable market, offer, buying cycle and qualification criteria. We set a working target after reviewing those factors, then refine it with campaign data. The initial three-month plan moves from preparation and testing to a review of conversations, meetings and sales opportunities; it is not a fixed-volume guarantee.
Yes. We start with the market and the buying process, not a generic database export. Company directories, industry sources and professional data help us build specific segments and identify the people who use, influence and approve a purchase. Very small markets may need a more selective, account-by-account approach.
We plan the sending setup, configure authentication such as SPF, DKIM and DMARC, verify contact data and monitor bounces and sending reputation. Sending volumes are adjusted to the setup and campaign signals. Opt-outs are honoured. No setup can guarantee inbox placement or remove every reputation risk.
Yes. We agree qualification criteria, ownership and a handover format with your team. Relevant conversations arrive with context and next steps, while your salespeople handle discovery, proposals and closing. If you need help structuring the CRM or sales follow-up, we can scope that alongside the campaign.
Tell us what you sell, which market you want to reach and who your ideal clients are. We’ll organise a call to explore the right approach.
