From an inquiry to a case study.

We would ask which buyer the ads reached, what the page promised and what counted as a qualified enquiry. For an accounting firm in Bangkok, we aligned the brand, landing page, Google Ads and outreach around companies setting up locally; that work led to 50+ meetings in three months.

A small market calls for a sharper list and a credible reason to get in touch. In animal nutrition, we cross-referenced more than ten sources to find the specialists missing from standard lists. Expert content and personal branding can make that first approach more familiar.

One message often cannot serve every buyer. For the wellness launch in Thailand, we separated clinics, spas and hotel groups, then changed the argument and channel for each. The same method helps a technical offer reach each persona with the proof they need.

Start with a market map, then test a few buying groups separately. In Thailand, the wellness launch split the market into clinics, spas and hotel groups, identified over 5,000 establishments and mapped 10,000 decision makers before running tailored outreach.

First, we would check whether the page makes the offer and next step clear to the right visitor. More traffic will not repair an unclear message. A focused landing page can test one audience and one offer while broader website work continues.

It can when the list starts with the people who sign those contracts. For a Paris plumbing network, we mapped restaurants, offices and property managers, then wrote to each about the building problem they needed solved. That produced over €50K in business opportunities in three months and recurring work.

A job-title export is rarely enough. In animal nutrition, we cross-referenced more than ten databases to identify over 1,000 nutrition and formulation specialists across Europe, including Germany and Spain. Then we separated messages by technical role and market.