Turn LinkedIn Into Your #1 Lead Source
Targeted LinkedIn campaigns that book qualified meetings with decision-makers. Profile optimization + strategic content + personalized outreach.
The LinkedIn Challenge
LinkedIn is where your buyers are. But your profile looks like a resume. Your content is sporadic. Your outreach messages get ignored. Meanwhile, competitors are booking meetings every day.
- Sales team sending "spray and pray" connection requests
- Profile with no clear value proposition
- Company page with no followers or engagement
- Missing out on warm introductions
Outbound + Content Together
We combine targeted outreach (proactive prospecting) with thought leadership content (inbound attraction). When prospects see your message AND your content, trust builds fast.
Profile Optimization First
Your profile is your storefront. We optimize it to sell your value, not list your resume.
Personalization at Scale
No generic templates. We segment your ICP and craft messaging specific to each cohort.
Content Amplifies Outreach
When prospects see your connection request, they check your profile and see valuable content. Social proof = higher acceptance.
Complete LinkedIn System
Profile & Setup
- Profile optimization (founder + executives)
- Company page setup
- Sales Navigator setup & training
- Additional profile & setup item 4
Outbound Prospecting
- ICP-specific outreach sequences
- Connection request campaigns (50-100/week per rep)
- Follow-up sequences (3-5 messages)
- Meeting booking automation
Content Strategy
- 3-5 LinkedIn posts per week (founder/executives)
- Content themes aligned with ICP pain points
- Engagement strategy (comments, DMs)
- Additional content strategy item 4
Performance Tracking
- Weekly reporting (connections, responses, meetings)
- A/B testing on messaging
- Continuous optimization
- Additional performance tracking item 4
Is This Right for Your Business?
This is perfect if you:
- Want to build inbound + outbound pipeline
- Need meetings with enterprise decision-makers
- Investing in thought leadership
- Want sales team leveraging warm introductions
This isn't for you if:
- Your ICP isn't active on LinkedIn
- Founder refuses to engage on social
- Need results in 2 weeks (LinkedIn compounds over months)
What to Expect
LinkedIn done right = meetings + inbound leads. Outbound gets easier because prospects recognize your name. Inbound leads come from people who've followed you for months.
Targeted outreach to your ICP with 20-40% connection acceptance and 5-10% meeting booking rates.
Thought leadership attracts prospects who reach out already trusting you.
Prospects are pre-educated from your content. Fewer objections, faster closes.
Frequently Asked Questions
Yes. Company pages get 10x less engagement than personal profiles. B2B buyers follow people, not brands.
Founders: 30-60 min/week for content input. Sales reps: 30-60 min/day for prospecting. We handle strategy and optimization.
Yes. Ads work best as amplification for organic content. We can add them once organic is working.
We handle everything: profile setup, content creation, outreach sequences, and meeting booking. You just show up to qualified calls.
Ready to Turn LinkedIn Into a Revenue Engine?
Book a free 30-minute strategy call. We'll audit your LinkedIn presence and show you how we'd generate meetings.